captivate your audience and connect in an instant captivate your audience and connect in an instant captivate your audience and connect in an instant captivate your audience and connect in an instant captivate your audience and connect in an instant
"So happy I found her. 10/10 recommend."
I absolutely loved working with Lucy! She is such a gem and executed my vision perfectly. I had been looking for graphic designer for a while that would not only make a logo for me but help me nail down my branding for my bakery.
AUBREE | AUBREE'S CAKERY
you've built something that matters. But somewhere along the way, your brand stopped feeling like you
You're showing up, doing the work, and growing. But your whole visual look still feels like a DIY placeholder. It's disconnected from who you've become and the clients you actually want to attract. That gap is costing you.
believe it or not, branding is more than pretty pictures
Your business has a message to send and your visual design should be delivering it from the very first glance. When people see your business they can feel something or they can simply skip over you.
Your design should grow from your unique personality and purpose, so what people see doesn't just grab attention. It grabs the right attention.
LET'S WORK TOGETHER
Brand design that goes deeper than pretty
We create in a way that not only ends with a strong result, but feels great along the way too. From the start, we don't even think of sketching any designs until we feel truly in sync with who your brand is.
And as we build from that foundation, every step is based around open communication and creating joy throughout the process.
Strategy first, always
Your brand isn't built on gut feelings or trends. Every design decision starts with deep discovery work so what you end up with actually means something.
a process you love
No corporate back-and-forth. No cold deliverables dropped in your inbox. Working together we have warm conversations, fun processes, and full transparency.
fully expressing you
Your brand leaves a mark through a fully distinct look. Not by fitting into an outside style or template. Our job is to create something that could truly only ever be yours.
if there's no heart, there's no brand
Our kind of people are the ones building something that actually matters beyond the bottom line.
So we don't take every project that comes to us. A brand will only work when you have a deeper message to send so bring us your passion and we'll bring everything we've got.
BROWSE CASE STUDIES
be impossible to ignore be impossible to ignore be impossible to ignore. be impossible to ignore be impossible to ignore be impossible to ignore be impossible to ignore be impossible to ignore
What can we create together?
BRAND DISCOVERY
When your business has deep, strong roots, it will flourish beautifully. Discovery is where we reveal and develop those roots through research and discussion. What values matter to you? Who do you serve? What personality and tone of voice do you have?
visual identity design
Here we create the stunning outward appearance of your brand from logo, color palette, icons/illustrations, surface patterns photography direction, and more. This is our core specialty which always exists alongside brand discovery and can flow into a website design as well.
website design
Once your complete visual identity is in hand, we can translate that into a fully custom website design that fits your needs (just like this one you're looking at now). And we won't leave you hanging, we can help with ongoing web updates and maintenance as well.
LET'S WORK TOGETHER
Each project begins with a strategic deep-dive. We'll find ourselves articulating the heart of your brand here so you feel confidence and passion about what you're building. It's a time where we agree on the goals, the vision, and the values we need to reinforce as we move into visuals.
This is where we see a glimpse of visuals and begin the actual design process. But instead of jumping in blindly, we'll develop moodboards for you to review and choose between to set the tone of the design moving forward. You're not going into it blindly, you're setting the stage here.
design & refine
Finally, we jump into the asset design. We've been well equipped with our prep work up until this point now, we can create with confidence. The assets will be designed and presented for you and after review, we have room to revise the concept if needed. From there we launch!
Take a personality quiz for your business
bold? CALMING? REBELLIOUS? cutesy? take the quiz to find out your business personality.
TAKE THE QUIZ
lets get to know eachother a bit more
I've spent the last 5 years obsessing over branding so you don't have to. But when I'm not hunched over my desk workshopping your perfect brand, you'll find me reading to our book-obsessed toddler, grabbing some pizza with my husband, or playing in our yard with our two aussiedoodle puppies Hopper (yes, Stranger Things) and Rip (yes, Yellowstone). Not to mention endlessly exploring new hobbies like sewing, gardening, and more.
I've found a real passion in this creative gateway of branding where I can connect with founders who are using their ideas to build a freeing life and a better world. Let's build something great.
LET'S WORK TOGETHER
